Climate media and communications services, built on newsroom skills.
We do three things: measure how visible your work is, help your team build a content pipeline it can run itself, and produce content where your team needs help. The work starts with an audit.
Media Audit
Find out how visible your work is. Our AI-based media analytics report measures your presence in the press, on social media and in AI answers, compares you with your peers, and tracks the change over time.
- Analytics across press, YouTube, Instagram, LinkedIn and X
- Visibility in AI answer engines such as ChatGPT, Claude and Perplexity
- Benchmarking against category peers
- Scheduled reports, tracked over a minimum one-year window
Training & Strategy
Newsroom-as-a-Service: the useful habits of a newsroom, built into your team. Spot the headline, the story, keep it accurate, tell it clearly, meet the deadline. The work continues after we leave.
- Video-first training for your team
- Social and digital media training
- Content pipeline, workflow and review strategy
- Calendarised planning for peak pollution season, monsoon, heatwaves and events
- AI search optimisation (AEO)
Production
Optional, for teams that need extra hands. We make the content ourselves, or work beside your in-house video team on hooks, headlines and formats.
- Long-form video, Shorts and Reels
- Podcast production, newsletters and blogs
- Video press releases
- For YouTube, Instagram, LinkedIn and X
How an engagement works
Listen
A conversation about your work, your audiences and what you want to change.
Audit
We map how your story is told today, and where it could go.
Train and plan
We train your team and agree on a video-first plan it can keep up.
Production, optional
We make the stories with you, built to be watched, shared and talked about. Views alone are not the aim.
Review
We report on a fixed schedule and adjust the plan to what worked.
Every review and approval has a deadline, agreed at the start.
Frequently
asked questions
Can’t find your answer? Get in touch.
No. We recommend the mix that fits your goals. The media audit is currently offered as part of a wider engagement.
Yes. We work alongside in-house teams to sharpen the workflow including headlines and formats, and our training builds on the skills your team already has.
Book a call to talk about your work and the people you want to reach. We start by listening: your work, your audiences and what you want to change. Then we recommend where to begin, often with a Media Audit.
How your organisation shows up across press, social media and AI answer engines. It has two parts: an editor’s assessment of your press, social media and other content as it stands today, and, in select sectors such as air quality, a weekly media monitoring report (the Triple Media Pulse report) that compares you with peer organisations.
AEO makes your work easier for AI assistants such as ChatGPT, Claude and Perplexity to find, cite and describe correctly. As more people get answers from AI instead of a list of search results, being cited there matters as much as ranking in search.
The evidence is ready. Is your story?
Book a call to talk about your team and the people you want to reach.
Book a call