NextClimate Media

Video-First Content Training for Teams

Hands-on training in the newsroom skills that make video work: finding the hook, storyboarding, and producing to a deadline. The aim is content that people watch, share and talk about.

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Video-first content training equips your communications, research and programme teams to plan, shoot and publish stories themselves, to a consistent standard.

What does the training cover?

  • Finding the hook in research and data.
  • Storyboarding and scripting for video.
  • Shooting on mobile and editing to deadline.
  • Formats for YouTube, Shorts, Reels, LinkedIn and X.
  • Review workflows that keep quality consistent.
  • Analyse the results: comments, shares, likes, etc., not views alone.

Key facts

Format
Workshops, hands-on practice and follow-up mentoring
Participants
Communications, research and programme teams
Outcome
A team that can produce video-first content on its own
Who it’s for
Research institutions, think tanks, NGOs, businesses, start-ups, funders and government agencies.

Why video-first?

People now watch much of their news and content as video on their phones. One client called it the videofication of everything. Teams that can turn evidence into short, clear video reach audiences that reports and papers alone don’t.

Who is it for?

Research institutions, think tanks, NGOs, businesses, start-ups, funders and government agencies.

Frequently
asked questions

Can’t find your answer? Get in touch.

Anyone who speaks for your organisation, such as scientists, founders and directors, and the communications team that produces your content.

Yes. That is the point of Newsroom-as-a-Service: the useful habits of a newsroom, from finding the hook to storyboarding and producing to a deadline, are built into your team so they keep running after our engagement ends.

Yes. Video is at the centre of our training: from the brief for a video, to storyboarding, shooting and editing to a deadline, reviews before it is posted, so your team makes content people don’t just view but engage with – like, share, comment and so on.

Yes. It starts from an assessment of your current content and, where available, your media monitoring reports.

Yes. We build content calendars around key events, so your content is ready when audiences are paying attention.

Yes. We offer mentoring and leadership coaching, including executive media training for the people who speak for your organisation.

It depends on your team and goals. Programmes range from focused workshops to longer engagements with follow-up mentoring. We agree on the format and timeline before we start.

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Build a newsroom that outlasts us.

Book a call to talk about your team and the people you want to reach.

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